It's important to remember that not all Facebook reactions are treated equally, different emotions are weighted both psychologically and when we measure how popular a piece of content is (and therefore who else to show it to). Amy and I chat about the different emotions, what they are and how they can (should?) be used.
A trend seems to be sweeping Facebook right now - or at least, it is through my notifications. Its basic premise is to encourage you to trade Page invites and while it has an apparent immediate boost, it ultimately carries some long-term problems and maybe even some penalties. In this week's episode, Amy and I talk about what this means for your Facebook Page, how you should be dealing with it and what issues you should be aware of.
We chat about dealing with negative reviews whether from someone who's a customer or someone you've never done business with, or even heard of. We talk through a variety of options and techniques of what you can do to deal with this type, and all types, of negative review.
Creating a culture of growth in any business large or small is not easy. However, in order to grow and develop all businesses can with the right leadership to develop a strategy to culture growth and innovation in any circumstances.