Drive Customers To Your Business With Great PR - Enterprise Made Simple

Drive Customers To Your Business With Great PR

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PR is much simpler than everyone makes it out to be. Public Relations is all about self-promotion and making your potential and current target audience knows how awesome your business is. Having a reputation will make you memorable in everyone’s memory; make sure it’s a good reputation with these methods to great PR.

Tell A Great Story

Tell A Great Story

You need to tell a good story to keep your target audience engaged. When writing a press release bare in mind people don’t want to know what you do – that can be a bore – try sprucing it up by telling a story of how your business has helped the community or its customers. Think about the ‘how’ and less about ‘what’.

Be Super Helpful On Social Media

Be Super Helpful On Social Media

Gain a reputation on social media, with millions of daily active users, social media can be a great place to share your content and Press Releases. But that’s not the only way to get a name for yourself. Be super helpful and supportive, it pays off to be kind on social media. Lot’s of larger organisations use social media as a customer support tool primarily but that doesn’t mean that smaller business can’t do the same thing.

With social media, it can be a hard task to hide from your mistakes or businesses problems. But don’t shy away and ignore them, deal with it. Staying away from the negative PR. When in a crisis, think of the best possible solution quickly and fast – this will give you time to fix the issue and builds your reputation for having good customer support.

 

Be GenuineIf there is one thing you remember is that we’re all humans – humans buy from humans. Have a sense of transparency to build a relationship with your audience. This will act as a catalyst and drives good PR stories about your business.

Nick Wetherell
Nick Wetherell
Digital Marketing Assistant and Graphic Designer - yes I do more than just doodle all day.
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