Immediate Impact Digital Bootcamp
Reach new audiences and make more sales with social media,
email marketing and digital products.
This course is a Skills Bootcamp - part of the Government’s Lifetime Skills Guarantee, helping everyone gain skills for life.
- Funded for Tees Valley businesses by the DFE & The Tees Valley Combined Authority
- Funded for York/North Yorkshire businesses
- Mapped to a Level 3 qualification
- In-person and online training (8 days)
For yourself or your team!
Our Next Digital Marketing Course Starts:
In The Tees Valley
Immediate Impact Digital Bootcamp – 22nd, 23rd, 29th, 30th May, 5th, 6th, 12th & 13th June
EMS HQ 4 Egglston Court, Middlesbrough, England, United KingdomEnrol today for practical, hands-on digital marketing training that delivers immediate impact. This course is a Skills Bootcamp – part of the Government’s Lifetime Skills Guarantee, helping everyone gain skills for […]
In North Yorkshire
New Dates To Be Released
Immediate Impact Digital Bootcamp -23rd, 24th, 30th, 31st May, 6th, 7th, 13th & 14th June
Evolution Business Centre 6 County Business Park, Darlington Road, Northallerton, North Yorkshire, United KingdomEnrol today for practical, hands-on digital marketing training that delivers immediate impact. This course is a Skills Bootcamp – part of the Government’s Lifetime Skills Guarantee, helping everyone gain skills for […]
Course Overview
Digital marketing skills are no longer nice to have: they’re essential. Immediate Impact supports you with all aspects of digital marketing so you’re confident building and managing your online presence to reach new audiences and make more sales.
From all the main social media platforms to email marketing, short form video, digital products and content creation, you’ll leave with a firm grasp of the core digital skills you need and a clear plan to get the results you’re looking for.
By the end of the course, you’ll not only understand how and why everything works, you’ll also have a plan ready to implement. Plus, you’ll know the return on the time and any money investment you make in digital marketing to make sure it’s working for you.
What you’ll learn:
Unit 1: Social media (Part 1)
- Reviewing your social media presence
- Short form video
- Analyse current effectiveness
- Explore new ways of using social media
- Build a social media content plan
- Content strategy
- Analysing your competition
Unit 2: Social media (Part 2)
- Your brand values
- Calculating ROI
- Marketing funnels
Unit 3: Networks and content plans
- Networking and raising your profile
- X (Twitter) – your profile
- X – the blue tick
- X – who to follow
- Analytical tools
- LinkedIn – optimising your profile
- LinkedIn – your SSI score
- LinkedIn – your headline
- LinkedIn – posts and articles
- LinkedIn – company pages
Unit 4: Facebook & email marketing
- Your ideal audience
- Content for Facebook
- Researching content
- Facebook groups
- Email marketing segmentation & personalisation
- Email engagement
- Call to actions
- Testing
Unit 5: Google & Introduction to video
- Optimising your Google Business Profile
- How to collect reviews
- Video content strategy
- SEO & video content
- Longform and short form video
Unit 6: Video content deep dive
- Video content plan
- Content research
- Sales funnels and video
- Video equipment
- TikTok
- Storyboarding
- Repurposing video content across socials
Unit 7: Posting logistics
- Setting your content goals
- Plan who you’ll help and how
- List the topics you’ll cover
- Choose your formats and publishing frequency
- Pick your promotional channels
Unit 8: Review and implementation
- Review course content
- Make plans to implement learning
- Tips on getting started
Our Next Digital Marketing Course Starts:
In The Tees Valley
Immediate Impact Digital Bootcamp – 22nd, 23rd, 29th, 30th May, 5th, 6th, 12th & 13th June
EMS HQ 4 Egglston Court, Middlesbrough, England, United KingdomEnrol today for practical, hands-on digital marketing training that delivers immediate impact. This course is a Skills Bootcamp – part of the Government’s Lifetime Skills Guarantee, helping everyone gain skills for […]
In North Yorkshire
Immediate Impact Digital Bootcamp -23rd, 24th, 30th, 31st May, 6th, 7th, 13th & 14th June
Evolution Business Centre 6 County Business Park, Darlington Road, Northallerton, North Yorkshire, United KingdomEnrol today for practical, hands-on digital marketing training that delivers immediate impact. This course is a Skills Bootcamp – part of the Government’s Lifetime Skills Guarantee, helping everyone gain skills for […]
New Dates To Be Released
Course Reviews
Key information:
Course length: 8 weeks (one in-person and one online session a week with self-study).
Qualification: Mapped to a Level 3 Diploma.
Course availability: Click here to check our next starting date.
Cost: Funded for eligible residents.
Funding requirements: York/North Yorkshire or Tees Valley business.
How does it work?
- Fill out the short form with your info, how many spaces you need, and the date you’d ideally like to start.
- We’ll give you a quick call to double check you’re eligible.
- We’ll confirm your spot(s) and see you soon.
Training typically runs from 09:00 to 17:00. Lunch and refreshments are included. Training takes place across York/North Yorkshire and the Tees Valley. We always find a fantastic location local to you.