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Chief Executive Office of Enterprise Made Simple, Enterprise Revolution CIC and Business Advisor in residence at Durham University. Phil also manages the overall company development, as well as ad-hoc training.

April 19, 2015
Creating a customer base that loves your business

Creating a customer base that loves your business

Loyal customers are more than repeat business – they are evangelists for your brand. Brand evangelists not only purchase your products, they promote your company to their social networks, both on and offline, and remain faithful even when your prices are not the lowest. Converting a dispassionate customer to a brand evangelist requires purposeful, positive relationship building, and these six […]
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